It was called “Creative Marketing – Doing Business in a Socially-Distanced World”.
There’s a lot of stress out there right now – some despair, frustration, and a little hope. Let’s focus on some things you can do to get your organization noticed and engaged with your customers.
Hi folks – Here’s a video with a few things you might want to consider adding to your website, especially if parts of the way you do business have changed. Also updating business listings, and the most important listing.
Well, I didn’t see that coming. But here we are, many communities are in a ‘loose’ lockdown, and ‘non-essential’ businesses are either shuttered temporarily or extremely limited in how they can deliver their services or goods.
If you’re the CEO of your business, you already encounter numerous relationships on a daily basis: with your business vendors or partners; with your employees; with your customers; with your prospective customers; and with your local community. In fact, it’s nearly impossible to run any kind of profitable business without forming a variety of relationships. […]
I get it. You’re a solo-preneur. You’re proud of the fact that you’ve bootstrapped your business from the ground up, tackling every task that comes your way. You built your first website, dove in and learned how to edit and upload videos to YouTube, figured out how to format your email newsletter, and even wrestled […]
Overwhelm is a real thing in online businesses. There is always more that could be done. More products to create, more blogs to write, more opt-in pages to build, more clients to connect with, more, more, more. And one of the biggest contributors? Shiny object syndrome. Every time you’re tempted to buy that new, must-have […]
With all the different social media platforms available today, it’s easy to focus your marketing time here because it’s generally less time consuming to engage from your computer than it is to attend real-life functions and talk to people in your community. However, if you depend solely on social media for your marketing, you’re missing […]
It’s inevitable. As a small business owner, you will wear many, many hats. Marketing manager. Bookkeeper. Content developer. Coach. Technical support staff. But while this type of task juggling is to be expected, you have to be aware that not all of your hats are created equal. Marketing outweighs bookkeeping, for example, because without marketing, […]